Kenya Targets Intra-Africa Tourism

Published: 06 Oct, 2025 07:56 Sources: S1 S2 S3 Category: Business Language: English Country: Kenya

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Kenya plans to generate Sh1.2 trillion from intra-African tourism by 2027, aiming to create 1.7 million jobs under the Bottom-Up Economic Transformation Agenda. Deputy President Kithure Kindiki announced the strategy at the Magical Kenya Travel Expo, highlighting AfCFTA opportunities, infrastructure upgrades, digital innovation, and public-private partnerships to boost arrivals and diversify the sector.